Website Submission to Yahoo's Directory

Aside from offering a search engine, Yahoo has a human-controlled directory as well. Consider being listed by this directory because it provides opportunities of being seen by Yahoo's search engine crawlers.

Register URLs in the Yahoo Directory
Standard website submission is free, while Yahoo Express is paid. Why is that, you ask? The Standard option is actually for non-commercial websites. This means that if your website sells shoes, your site will likely not be reviewed and accepted by the directory. If your site contains how-to articles on choosing footwear for various occasions, however, this website would be considered helpful, and therefore accepted.
For commercial websites, Yahoo suggests that website owners go for the Yahoo Express website submission option. Although the search engine submission fee doesn't guarantee being listed in the directory, majority of submitted websites are accepted.

Submitting to Crawler-Based Search Engines

Some of the most popular crawler-based search engines are Google, Bing, and Yahoo. Unlike directories, crawler-oriented search engines automatically index webpages in the listings. Thus, most, if not all, of your webpages will be listed instead of just your main page. Website submission also means that you have higher chances of ranking well if your website is well-developed.

Search Engine Submission to Google

The best way to be successful in website submission to crawler-based search engines is by conducting a strong link building campaign. These crawlers look at a website's links. The higher the value of a site's links, the higher they rank in the search results.
A good thing about Google is that if you register URLs to the major directories, you have higher chances of ranking higher. Thus, you don't have to do additional work to be listed. On the other hand, a link building campaign that goes beyond directories will provide even more valuable links.
Another website submission option is to use Google's free registration page. All you have to do is send in your URL directly to Google and its algorithm will do the rest. One thing to note, though, is that this doesn't guarantee that your site will show up in the SERPs. Nonetheless, it only makes sense to send in your main page through this search engine submission tool.
In addition, you might want to submit some pages within your site in case the crawlers encounter a problem when indexing your home page.

Search Engine Submission to Yahoo and Bing

Yahoo and Bing may not be as popular as Google, but they're still widely used crawler-based search engines. As with Google, Yahoo and Bing have Web crawlers that can find the vast majority of websites on the Internet as well search engine submission pages.
When done along with website optimization, search engine submission can bring in remarkable results. Remember these website submission tips to be successful in your online marketing efforts.